Anyone would think it was an ad for sunglasses, when in fact much more complex and creative than that. In Lebanon, the trend is that young people want to see when they go out, they want to look so to speak. They want to be noticed, and they want attention. A nightclub in Beirut, called Riviera want to attract the young trendsetters so they put this cool restroom mirror on the hottest places around town. This is not an ordinary bathroom mirror, they are a mirror that gives the message that they want to hear, and that is that they are being watched. It also includes the type of advertising that is brilliant, one of the best parts of this campaign is that the ads actually adds to the essence of the bathroom not only looks like a big advertisement.
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